ASunstar’s origins dated back to 1932 as a manufacturer of bicycle parts and glue for repairing flat tires. By packaging toothpaste in the metal tube containers used for the glue, we expanded into the Oral Care sector. This business grew and led to the Oral Care and Health & Beauty businesses with an emphasis on the promotion of oral and whole-body health. The company name “Sunstar” was derived from the idea of brushing teeth in the morning as the Sun comes out and again at night under the stars. Through constant innovation and quality improvement, Sunstar has become a major player in the oral care field. Our brands “G·U·M” is the no. 1 oral care brand in Japan and “Ora2” is the no.1 whitening toothpaste brand in Japan. Our products are sold in more than 100 countries in all over the world. Sunstar believes that to be truly healthy in body and mind, we must take care of ourselves holistically. Our science-based innovations across healthcare, beauty, mobility and living environments help people everywhere achieve better health and enhance their quality-of-life.
ATrue to our corporate motto “Always strive to help people everywhere achieve better health and enhance their quality-of-life” Sunstar QAIS was developed during the COVID-19 pandemic because we care especially about the health and well being of the front-workers.